Nokia in Two Years
ONE OF THE FIRST things friends do when I hand them my Nokia Lumia 800 is flick through the phone's apps to see how many familiar icons they see. They often mutter something when handing back the phone.
Nokia have a lot of work to do during the next year if former Nokia users can be prised from their iPhones. Those iPhones were a quantum leap from Symbian for most owners because they did things faster and used an interface that people enjoyed. When people started buying iPhones because their friends had iPhones, they often started connecting through apps, not voice or text. Now those apps represent the mobile environment through which people define their worlds. And Nokia has an apps deficiency.
It will take two years before Nokia's apps for Windows Phone are more compelling than the bog-standard iOS apps.
, the Windows Metro interface and its better live notification system will pull people back to Nokia--if people returning to Nokia's handsets can continue using most of the apps they loved with their iPhones.
In two years, Internet Explorer will have a very capable HTML 5 rendering engine. Nokia phones will have a CPU core dedicated to rich media rendering which means no real need to see the mobile web through an app.
But these things are two years away and Apple will continue selling millions more handsets than Nokia in the meantime. For me, a long-time Nokia owner, it feels strange to watch the brand being reduced to a fraction of its formidable self. I'll be on board for a Nokia handset in 2015 and hope all the apps I treasure from my iPhone will be running of the Windows Phone OS as well.

























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