Nokia in Two Years
ONE OF THE FIRST things friends do when I hand them my Nokia Lumia 800 is flick through the phone's apps to see how many familiar icons they see. They often mutter something when handing back the phone.
Nokia have a lot of work to do during the next year if former Nokia users can be prised from their iPhones. Those iPhones were a quantum leap from Symbian for most owners because they did things faster and used an interface that people enjoyed. Nokia had 46% market share of mobile phones in Ireland when the iPhone launched in 2007. A lot has changed in five years, including the way people used their phones. When people started buying iPhones because their friends had iPhones, they often started connecting through apps, not voice or text. Now those apps represent the mobile environment through which people define their worlds. And as a late starter in the touchscreen game, Nokia has an apps deficiency.

























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