Sun up on enterprise search management

KILKENNY -- I watched the sun rise on Francis Tansey's larger-than-life artwork in the lobby of the Kilkenny Ormonde Hotel and thought about the people visiting here (my blog) with "enterprise service management" on their minds. When the first "service management" visitor landed and read material that I had written, I had to dig around to find what the we trying to find. In the case of a facilities manager, "services management" might include the identification of Francis Tansey's art works for a premises. In the case of a web manager, it normally means portal or web services.

In my Media Writing course, we teach a module that relates to this discipline, including coverage of

• search engine marketing
• PPC management
• trusted direct feeds
• link building
• traffic intelligence
• position reporting

Taken together, these skills provide companies with competitive advantage. We consider them part of the core skills of our Media Studies students after one year of academic and practical work.

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Park PR in Dublin understands the concept of "accelerated search management" because they were the first Irish firm to come looking for it here.
Sent mail2blog by Nokia 9210i O2 Typepad services from the lobby of the Kilkenny Ormonde Hotel, Ireland.
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